thedissect:

The site: Limoland

The dissect:

• The site is very simple—which, in this case, is visually stimulating in its lack of clutter.
• Interchangeable backgrounds add some interaction. Nice.
• Scattered color scheme works because of site’s simplicity
• What’s with the photo of the old guy? The site’s wares are obviously targeted to young adults. The only thing I can think of to warrant the photo choice is that Limoland wants to distinguish itself from every other clothing site/store that throws up pictures of good-looking young models frolicking on a beach or city street sporting edgy fashions.
• The logo could be cleaned up a bit. The edges aren’t perfectly clear. This is an easy fix that can be done with a little vector work.
• Lastly, the music on the site does not automatically start playing—which is nice because auto-music is annoying.

The verdict: 4.5/5 stars

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